Aquest va ser el cas de la Xarxa Municipal d’Accés a Internet i de telefonia IP de Masquefa que va arrencar modestament però que amb els anys, i amb l’esforç de molta gent, ha aconseguit consolidar-se i ser un referent tecnològic en el territori.
A continuació detallem alguns dels serveis prestats en aquest projecte:
Crear el logotip va ser el primer pas per començar a donar forma al projecte. Amb la definició dels colors, tipografia i distribució dels elements vam conformar el manual d’imatge corporativa del Masquefa Sense Fils.
En aquest punt també ens vàrem encarregar del disseny del material publicitari de difusió de la marca tant en format online com online.
Un cop definida l’arquitectura de continguts, i escollida la plataforma de gestió de continguts treballem textos i imatges perquè tinguin un òptim posicionament als cercadors
Un cop tenim el logotip de la marca com el donem a conèixer? Utilitzem marketing digital o optem per la publicitat en el format més clàssic? Aquestes són algunes de les preguntes que ens van plantejar i a les quals vam optar per respondre amb una diversificació de propostes per diferents canals: anuncis de publicitat en premsa en paper, bàners per portals digitals i accions en xarxes social.
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